From Ghost Town to Golden Opportunity As I am sitting here typing this from a very empty campground, I am woefully aware that the Tuesday after a long weekend can feel painfully quiet: vacant RV pads, silent fire-rings, and an echo where yesterday’s laughter was. According to OHI’s 2023 Benchmarking Report, full-hookup sites averaged 68 […]
How Emotional Storytelling for Campgrounds Can Transform Your Business This Season Storytelling for campgrounds isn’t just a trendy marketing tactic. It’s how you build lasting loyalty, increase repeat bookings, and connect with campers in a way that sticks long after they pack up and head home. Think about your last favorite camping trip. What do
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When you think about the best camping experiences you’ve ever had, what comes to mind? Probably not the GPS coordinates or the bathroom specs, it’s the stories. Maybe it’s the campfire your kids roasted their first marshmallows over, the feeling of arriving after a long drive to a warm welcome, or the time you discovered
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Data-Driven Decisions Matter for Campgrounds Data doesn’t have to be intimidating. In our series on making data-driven decisions for your campground business, we’re peeling back the layers to help you make smarter choices without needing a tech degree. Today, we’re diving into one of our favorite free tools—Google Looker Studio for campgrounds—and why it’s a
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The True Cost of an Empty Site We have talked a lot this month about how marketing automation saves time and boosts bookings. But, the real truth of it all is this: every empty campsite is lost revenue—and not just a few dollars. If your average nightly rate is $65 and a site sits open
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The Best HubSpot Features for Campground and RV Park Owners to Automate and Boost Bookings As campground and RV park owners, you juggle a lot—managing reservations, guest inquiries, on-site operations, and marketing efforts all at once. What if you could automate key processes, streamline operations, and enhance the guest experience while increasing bookings? That’s exactly
Why Marketing Automation is a Game-Changer for Campgrounds Running a successful campground or RV park in 2025 requires more than great amenities and a picturesque location. In today’s competitive outdoor hospitality industry, marketing automation for campgrounds has become a game-changer, helping owners streamline operations, increase bookings, and create exceptional guest experiences. By automating repetitive tasks
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AI-Driven Personalization: The Future of Campground Marketing *Martrek Digital is not affiliated with any of the resorts or software providers mentioned in this article. As always, we recommend you do your own research to determine what platforms or providers are best for you and your personal needs. You can always reach out to our team
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Using AI Chatbots for Campgrounds: Enhance Your Guest Experiences In the evolving landscape of outdoor hospitality, campgrounds are continually seeking innovative solutions to enhance guest experiences. One such advancement is the integration of using AI chatbots for campground operations. These intelligent virtual assistants offer real-time support, streamline inquiries, and elevate overall customer service while improving
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The outdoor hospitality industry is evolving rapidly, and AI tools for campground owners are no longer a futuristic concept—they’re a necessity. From automating guest communication to optimizing bookings and streamlining maintenance, AI is making campground management easier, more efficient, and more profitable. If you haven’t read our last article yet, take a second to jump
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Master Campground Marketing and Boost Bookings
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