Amber Simpson, Author at Martrek Digital

Why SEO Still Matters in the Age of AI for Campground Owners

Best Practices, Digital Strategy / Amber Simpson

Why SEO Still Matters in the Age of AI for Campground Owners In the ever-evolving digital landscape, artificial intelligence (AI) has taken center stage, offering tools to simplify marketing efforts. But does that mean we can abandon traditional strategies like search engine optimization (SEO)? For campground owners and operators, the answer is a resounding no. […]

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Top 5 Digital Marketing Strategies for Campgrounds in 2025

Marketing Strategy / Amber Simpson

Top 5 Digital Marketing Strategies for Campgrounds in 2025 As the outdoor hospitality industry grows, staying ahead with the best digital marketing strategies for campgrounds is crucial. Whether you’re running a small family-owned site or a privately operated campground, leveraging these top strategies will help you attract more campers, grow your online presence, and boost

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Dog-Friendly Camping: 9 Campground Marketing Tips to Boost Bookings

Digital Strategy, Marketing Strategy / Amber Simpson

Why Dog-Friendly Camping Matters Did you know that nearly 60% of campers travel with pets, with dogs being the most common companion? As the popularity of camping with pets grows, it’s essential for campground owners to embrace and market their dog-friendly amenities effectively. If you’re not showcasing what makes your property a paradise for pups,

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off-season digital marketing for outdoor hospitality

Maximizing Your Off-Season: Digital Marketing Strategies for Outdoor Hospitality Owners

Business Strategy, Digital Strategy / Amber Simpson

Maximizing Your Off-Season: Digital Marketing Strategies for Outdoor Hospitality Owners Hey there! It’s your friends here at Martrek Digital, back with some key wisdom as many you prepare to close down shop for the 2024 season. When the busy season slows down, it’s easy to let things go into hibernation mode. But for outdoor hospitality

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How to Use Digital Marketing for Glamping Businesses to Boost Bookings

Business Strategy, Digital Strategy / Amber Simpson

How to Use Digital Marketing for Glamping Businesses to Boost Bookings Did you just add glamping to your campground, or is it the core of your business? No matter where you are on the glamping spectrum, digital marketing for glamping businesses is essential to stand out in the ever-growing outdoor hospitality market. Your digital presence

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6 Tips for Fall Campground Marketing Strategies – 2024 Edition

Marketing Strategy / Amber Simpson

As the crisp autumn air settles in and the leaves transform into a brilliant mosaic of colors, there’s no denying that fall camping is one of the most delightful experiences for outdoor enthusiasts. Here at Martrek Digital, fall camping is our favorite time of year to hit the road. For tent campers, it’s finally chilly

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Announcing The Ultimate Guide to Campground Marketing: 2024 Edition

Digital Strategy, Marketing Hacks / Amber Simpson

Elevate your campground’s digital presence with the most comprehensive guide to marketing in the outdoor hospitality industry—2024 edition now available. Download the 2024 Ultimate Guide to Campground Marketing – ITS FREE As the outdoor hospitality industry continues to evolve, staying ahead of the curve is more crucial than ever. That’s why we’re thrilled to announce

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An image of a tent with campground website optimization headline, read blog

11 Key Strategies for Campground Website Optimization

Marketing Strategy, SEO & SEM / Amber Simpson

As summer is in full swing, campers are eagerly planning their outdoor adventures and are experiencing them as we type this blog article. It is crucial for campground owners to ensure their online presence is ready to attract and convert visitors. A campground’s website serves as the digital front door to the campground, playing a

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Campground Coopetition: How to Thrive Alongside New Rest Stop RV Plug-Ins

Marketing Strategy / Amber Simpson

In the ever-evolving landscape of RV travel, the construction of new camper and RV plug-ins at rest stops and gas stations like Loves is creating a shift that campground and RV park owners cannot ignore. These new amenities offer a convenient solution for RV travelers on long road trips, providing a quick and easy place

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5 Tips to Market Your Campground on National Go RVing Day

Digital Strategy, Marketing Strategy / Amber Simpson

“The RV industry is poised for growth, with shipments expected to rise to a median of 391,400 by the end of 2025.” Woodall’s CM National GoRVing Day on June 8th is the perfect opportunity for campground and RV park owners and operators to attract more RVers. With the rise in RV shipments, expected to reach

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