May 2025

keep your campground full during the week

How to Keep Your Campground Full During the Week in 2025: 10 Proven Post-Holiday Strategies

From Ghost Town to Golden Opportunity As I am sitting here typing this from a very empty campground, I am woefully aware that the Tuesday after a long weekend can feel painfully quiet: vacant RV pads, silent fire-rings, and an echo where yesterday’s laughter was. According to OHI’s 2023 Benchmarking Report, full-hookup sites averaged 68 […]

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campground testimonials

Using Campground Testimonials to Tell Your Success Stories

Using Campground Testimonials to Tell Your Success Stories Campground testimonials are more than five-star reviews. They’re your guests telling the story of your business in their own words. And those stories? They’re pure marketing gold. In the world of outdoor hospitality, trust is everything. A family planning their first tent camping trip or a retired

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storytelling for campgrounds

How Emotional Storytelling Builds Loyalty Among Campground Guests

How Emotional Storytelling for Campgrounds Can Transform Your Business This Season Storytelling for campgrounds isn’t just a trendy marketing tactic. It’s how you build lasting loyalty, increase repeat bookings, and connect with campers in a way that sticks long after they pack up and head home. Think about your last favorite camping trip. What do

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crafting your campground’s unique story

Crafting Your Campground’s Unique Story to Attract More Guests

As more families, digital nomads, and adventure seekers plan their getaways, crafting your campground’s unique story has never been more important. According to the 2025 KOA North American Camping & Outdoor Hospitality Report, more than 61 million households plan to camp this year—with over half of new campers identifying online research as their top method

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